TAAT® to be Sold in All 34 Texas Buc-ee’s Stores by Monday September 12
The Company confirms TAAT® Original, Smooth, and Menthol will be sold in all 34 Texas Buc-ee’s locations by Monday, September 12, 2022. Buc-ee’s will be the Company’s “Anchor Account” in Texas.
LAS VEGAS and VANCOUVER, SEPTEMBER 7, 2022 - TAAT® GLOBAL ALTERNATIVES INC. (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) (the “Company” or “TAAT®”) is pleased to announce that its flagship product TAAT® will be sold in all 34 Buc-ee’s locations in the state of Texas by Monday, September 12, 2022, as part of the upcoming rollout of TAAT® across the state (population 29.5 million1, adult smoking incidence rate of 14.7%2). In a press release dated September 2, 2022, TAAT® announced its relationship with Buc-ee’s, a regional chain of 43 gas stations and travel centres in seven Southern U.S. states. With this placement, the initial footprint of TAAT® in the Buc-ee’s chain will cover approximately 80% of all Buc-ee’s locations, including the New Braunfels, TX storefront that holds the world record for the largest convenience store at 66,335 square feet in size3.
The Company believes that Buc-ee’s will act as an “Anchor Account” for the state of Texas where it plans to accelerate commercialization efforts for TAAT®. Buc-ee’s attracts tourists and motorists passing through Texas, along with steady patronage from a loyal base of local customers. Adult smokers from these segments who enter Buc-ee’s stores in Texas will now be able to “Try TAAT®”. In addition to its vast range of unique merchandise, Buc-ee’s has a famous smoked brisket offering4 among its other around-the-clock food and beverage options. Buc-ee’s is also renowned for its upscale and remarkably clean restrooms and in 2012 was voted the winner of Cintas’ annual America’s Best Restroom Contest5.
TAAT® is already stocked in the tobacco product displays of several Buc-ee’s locations in the state of Texas, including the “world’s largest convenience store” in New Braunfels, TX (pictured above). By Monday, September 12, 2022, all 34 Texas Buc-ee’s locations will be carrying TAAT® products.
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TAAT® Chief Executive Officer Michael Saxon commented, “We are thrilled to be taking the next step with Buc-ee’s. Placing TAAT® in all Texas locations of one of the best-known local retailers is an incredible milestone for our brand, as we continue to build our awareness with adult smokers. We are thankful to the Buc-ee’s team for providing TAAT® with prime merchandising and advertising placement behind each of its 143 cash registers in its Texas locations. We are putting a strategic focus on Texas, for which Buc-ee’s will be our initial anchor account. Our success in Buc-ee’s will help us further expand in one the of the country’s largest states which has approximately 28,000 tobacco retailers6. This week I am working directly with our sales team in Austin, TX where we are interacting face-to-face with the Buc-ee’s team to explore how we can maximize this opportunity.”
1 - https://www.census.gov/quickfacts/TX
2 - https://www.cdc.gov/statesystem/cigaretteuseadult.html
3 - https://buc-ees.com/about/world-record-holder/
4 - https://www.cbs42.com/news/watch-what-makes-the-brisket-at-buc-ees-so-good/
5 - https://www.businesswire.com/news/home/20121119006381/en/Buc-ee%E2%80%99s-New-Braunfels-Bathroom-is-America%E2%80%99s-Best
6 - https://www.dshs.texas.gov/tobacco/pdf/2015-Texans-Tobacco-Report-121215.pdf
On behalf of the Board of Directors of the Company,
TAAT® GLOBAL ALTERNATIVES INC.
Michael Saxon, CEO and Director
For further information, please contact:
TAAT® Investor Relations
THE CANADIAN SECURITIES EXCHANGE (“CSE”) HAS NOT REVIEWED AND DOES NOT ACCEPT RESPONSIBILITY FOR THE ACCURACY OR ADEQUACY OF THIS RELEASE, NOR HAS OR DOES THE CSE’S REGULATION SERVICES PROVIDER.
About TAAT® Global Alternatives Inc.
TAAT® develops, manufactures, and distributes alternative products in categories such as tobacco, hemp, kratom, and other emerging CPG segments. Its flagship product is a nicotine-free/tobacco-free combustible with a patent-pending base material formulation, sold in several thousand U.S. stores. With over CAD $80 million in overall gross revenue annually, TAAT®’s facilities include an operations centre in Nevada, as well as a distribution centre and multiple convenience stores in Ohio.
For more information, please visit http://taatglobal.com.
This news release contains “forward-looking information” within the meaning of applicable Canadian securities legislation. Often, but not always, forward-looking information and information can be identified by the use of words such as “plans”, “expects” or “does not expect”, “is expected”, “estimates”, “intends”, “anticipates” or “does not anticipate”, or “believes”, or variations of such words and phrases or state that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur, or be achieved. Forward-looking information in this news release includes statements regarding the anticipated performance of TAAT® in the tobacco industry, in addition to the following: Anticipated outcomes from the existing and upcoming placements of TAAT® in Texas Buc-ee’s stores as described in the press release, and the continued presence/performance of TAAT® in Texas. The forward-looking information reflects management’s current expectations based on information currently available and are subject to a number of risks and uncertainties that may cause outcomes to differ materially from those discussed in the forward-looking information. Although the Company believes that the assumptions and factors used in preparing the forward-looking information are reasonable, undue reliance should not be placed on such information and no assurance can be given that such events will occur in the disclosed timeframes or at all. Factors that could cause actual results or events to differ materially from current expectations include: (i) adverse market conditions; (ii) changes to the growth and size of the tobacco markets; (iii) changes to the regulatory landscape applicable to the Company's business; and (iv) other factors beyond the control of the Company. The Company operates in a rapidly evolving environment. New risk factors emerge from time to time, and it is impossible for the Company’s management to predict all risk factors, nor can the Company assess the impact of all factors on Company’s business or the extent to which any factor, or combination of factors, may cause actual results to differ from those contained in any forward-looking information. The forward-looking information included in this news release are made as of the date of this news release and the Company expressly disclaims any intention or obligation to update or revise any forward-looking information whether as a result of new information, future events or otherwise, except as required by applicable law.
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